It’s ugly 

New lows :

The fact that APB has positioned itself as protecting users from ads, only to then say it’s going to allow ads it deems acceptable to those who pay for it, has caused real shock. “Amazing how the goalposts keep changing for their users, whilst publishers are indiscriminately targeted. It turns out Adblock Plus actually want to serve you more ads not less. True colors revealed.”

• • •

“They’re allowing users to block ads, and then on the other side basically taking a cut from publishers to allow ads to run on the site even though they are the ones blocking the ads. It will be interesting to hear how much of a cut all three parties are taking, and how they are actually in the mix,” she said.

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